Clean Technica

BYD’s Opportunity to Establish Brand Preference in the Developing World

9 min read

It may be easy to dismiss initial numbers in emerging markets as being relatively small in quantity and purchasing power. But those markets are developing as the people within them develop. Establishing brand preference and tying the brand to the economic emergence of these countries has an impact that extends far beyond monthly sales rankings. Electric vehicles are the future, and BYD can make their brand most associated with that future. The opportunity exists to establish long-lasting brand preference that can span generations, if BYD can take advantage of it.

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Clean Technica

My Heat Pump Water Heater Provides Free AC

5 min read

What does your water heater emit as a waste product? Gross NOx pollution that goes up your flue vent? My water heater creates cool, filtered air, essentially free air conditioning that cools my house on the scorching, 100 degree, climate change hot days. It’s an amazing byproduct that most people … [continued]

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