Owner fears lightning may have caused blaze that destroyed business

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An early morning fire destroyed a long-standing Simcoe business on Thursday.

Norfolk County firefighters responded at about 4:30 a.m. to Ryerse’s Garden Gallery at 777 Norfolk St. N. The storefront at the property was fully ablaze when crews arrived, fire officials said.

“The fire was first noticed (and reported) by an ambulance that was driving by,” said James Robertson, assistant fire chief with the Norfolk County Fire Department.

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Firefighters battle a fire at Ryerse’s Garden Gallery in Simcoe early on Thursday, June 20, 2024. (Norfolk Fire Department)

Doug Mcken, who lives a few doors down from the business, said he heard “popping sounds” when he got up at about 4:30 a.m. He said he saw flames when he looked out his front window.

Business owner Dave Rusling and his family members watched as firefighters worked to battle the fire.

Rusling, who has owned the business since 1989, said the fire marshal’s office will need to investigate but it’s believed the fire started in one greenhouse “but they don’t know where.”

“But that was in the middle of that electrical storm,” he said, adding there is potential it was struck by lightning.

“We don’t really know what happened,” Rusling said. “At this point we’re just waiting to get this mess over with and can start to move on from there.”

A large section of Norfolk Street North/Highway 24 was closed to traffic as the workday began on Thursday.

“Fire suppression operations are ongoing,” Roberston said. “We ask the public: please avoid this area for the safety of emergency crews.”

Ryerse’s is located on a busy section of Norfolk Street North in Simcoe that is mostly residential. The business includes a large storefront as well as greenhouses.

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