Clean Technica

Hyundai’s Focus at JMS 2025: Gaming Culture & Hydrogen

6 min read

TOKYO — After a twelve-year absence, Hyundai Motor Company returned to the Japan Mobility Show with its largest public activation ever mounted in the Japanese market. Rather than competing directly with Toyota, Honda, and Nissan in the hybrid-dominated passenger segment, Hyundai unveiled a dual strategy targeting two distinct niches where … [continued]

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Clean Technica Climate change

Hydrogen’s Seven Missing Pieces

7 min read

I wrote another technoeconomic assessment of why hydrogen will not be cheap, and the reaction from hydrogen advocates was familiar. They focused on small pieces of the analysis and treated each point as if it existed in isolation. That pattern confirmed something important. The debate is not about one technology … [continued]

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Clean Technica Climate change

Horizon’s Hydrogen Dreams and the Leadership Keeping It From Reality

14 min read

Hyzon became a recognizable failure in the hydrogen for energy world, but its parent company, Horizon Fuel Cell, attracted much less attention. Hyzon’s collapse was visible because it entered public markets through a SPAC, made aggressive commercial claims, and then ran into regulatory, financial, and operational problems. Behind that story … [continued]

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