Tag: legacy automakers
Ford Escape Going Electric!
Funny enough, right after writing an article comparing the total cost of ownership of a Ford Mustang Mach-E to the total cost of ownership of a gas-powered Ford Escape, we get news that the Ford Escape may well be going electric itself! Built on the new Universal EV platform Ford … [continued]
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Stellantis to Build EVs for Dongfeng in France
Here we go — the trend of Chinese electric vehicles finding their way into foreign markets continues. Europe is a top focus, of course, since it is both a major auto market and an EV-buying leader. Stellantis is an interesting beast — it’s such a huge conglomeration of auto brands … [continued]
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Rivian Has The Perfect Opening
I wondered for a while about Rivian’s timing. Tesla had already gotten huge. All automakers had electric vehicles on the market, more coming, and growing EV sales. They were all advertising their EVs at high volume — in my region, at least. How was Rivian going to squeeze its way … [continued]
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EV Marketing Failure in USA — and a Honda & Auto Industry Financial Crisis
I just saw the following headline from the Wall Street Journal: “Honda’s Never Faced a Crisis Like This—and a Comeback Won’t Be Easy.” The subheading is as follows: “The Japanese automaker reported a $2.7 billion loss amid EV whiplash in the U.S., its biggest market.” My first thought was basically … [continued]
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Chinese Automakers Are Going To Take Over The World
Yes, after I publish this, we’re going to get people jumping into the comments and complaining about us praising or promoting Chinese automakers and the Chinese government. But this is just about reality. The world is changing, fast, and in the auto world, things look set for some massive transitions. … [continued]
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