Tag: Japan Mobility Show
China’s Direct Assault On Japan’s Most “Domestic” Automotive Segment
For years, Japan’s unique kei car segment has been considered untouchable territory, a sanctuary reserved exclusively for domestic automotive giants like Suzuki, Daihatsu, Nissan, and Honda. These affordable, boxy minivehicles have become vital to daily life across Japan, representing the backbone of personal transportation in dense urban centers and rural … [continued]
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The Foreign Invasion: BYD, Hyundai, & Kia Make Their Mark at the 2025 Japan Mobility Show
TOKYO — The 2025 Japan Mobility Show this year felt like a crucial turning point for the Japanese automotive industry. There was a strong presence from BYD, which started in 2023 with the introduction and sales of the BYD Atto 3. The entry of the Chinese carmaker to Japan also … [continued]
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