Tag: BYD Han
BYD Da Han Claims Global Flagship Status
BYD launched the new Da Han last week as a global flagship-level sedan. This is not just an evolution of the Han and BYD brand. The Da Han challenges and, in many ways, beats top models from global premium automakers. The original Han was one of the first competitive, electrified … [continued]
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(Another) Record Month for EV Sales in China!
BEVs represented 35% of the total Chinese car market in December. We saw plugins score another million-plus sales in December, reaching a record 1.34 million units (in a 2.26-million-unit overall market, down a harsh 14% YoY). Last month’s result put plugin vehicles’ market share at 59%, with BEVs reaching 35% … [continued]
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BYD Down 21% & PHEVs Down 7% YoY — August 2025 China EV Sales Report
BEVs represented over a third of the total Chinese car market in August. We saw plugins score another million-plus sales in August (in a 2-million-unit overall market, up 5% YoY), but growth has been slowing down, with August showing just an 8% increase over August 2024. Digging deeper into the … [continued]
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BYD’s Opportunity to Establish Brand Preference in the Developing World
It may be easy to dismiss initial numbers in emerging markets as being relatively small in quantity and purchasing power. But those markets are developing as the people within them develop. Establishing brand preference and tying the brand to the economic emergence of these countries has an impact that extends far beyond monthly sales rankings. Electric vehicles are the future, and BYD can make their brand most associated with that future. The opportunity exists to establish long-lasting brand preference that can span generations, if BYD can take advantage of it.
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